INVENTORY MANAGEMENT

Abstract

A Marketing Plan is, above all, a document in which a company writes and details all the strategies for promoting a brand, product or service. It contains the marketing actions that must be taken to achieve each specified objective. In addition, information about the market, competitors, persona, sales channels and budget are also there. As you can see, the Marketing Plan is nothing more than a company growth guide. With it, you are armed with all the necessary data so that you can effectively implement marketing strategies. It also allows the marketing manager to have a broad view of the scenario and actions.