THE ROLE OF ARTIFICIAL INTELLIGENCE IN BUILDING PERSONALIZED LEARNING PATHS

Abstract

Artificial Intelligence (AI) in education personalization emerges as an innovative solution to meet contemporary educational demands. The choice of this theme is justified by the growing need for pedagogical methods that adapt to each student's particularities, promoting a more effective and meaningful learning experience. The main objective of the study is to investigate the effects of AI-mediated education personalization on students' academic performance. The adopted methodology consists of a bibliographic analysis, reviewing studies and data from educational platforms implementing AI technologies for personalization. The main results indicate that education personalization through AI leads to a significant improvement in academic performance, as it allows students to learn at their own pace and according to their learning styles. The most relevant conclusions point out that integrating AI into the educational environment not only facilitates content adaptation but also increases student engagement, promoting a more active and autonomous learning experience. The research highlights the importance of investing in AI technologies as a strategy to transform education and meet individual students' needs.