GESTÃO DE PESSOAS COMO DIFERENCIAL COMPETITIVO NAS INSTITUIÇÕES DE ENSINO TÉCNICO PROFISSIONALIZANTES DO MUNICÍPIO DE SANTA MARIA, RS

Abstract

His article arises from the need to address the theme "People Management as a differential in vocational technical schools in the city of Santa Maria, RS". Thus, this article is characterized by being a theoretical approach referring to people management, Professional and Technological Education (EPT), and the importance of training people involved in this area of activity in Vocational Technical Education Institutions. Using as methodological aspects, a bibliographical review on People Management, and Professional and Technological Education. The results, from readings and references, translate people management as a fundamental and strategic management tool and form, in the actions implemented by organizations as a competitive differential in the market vis-à-vis their competitors.