THE ROLE OF THE MEDIA IN SHAPING PUBLIC OPINION ON CRIMES

Abstract

This article analyzes the influence of the media on the social perception of crime and violence. The study discusses how the media, especially through sensationalist coverage and the constant repetition of violent news, contributes to the construction of social fear and the strengthening of punitive discourses. The research also addresses the relationship between media, criminalization of poverty, and penal selectivity, demonstrating how certain social groups become more associated with criminality. In addition, theoretical contributions from criminology and sociology are discussed, showing that crime should not be understood only as a legal phenomenon, but also as a social construction influenced by political, economic, and media-related factors. The methodology used was a bibliographic review based on authors from critical criminology, sociology, and communication studies. It is concluded that the media plays an important role in shaping public opinion about violence and can influence social behavior, perceptions of insecurity, and support for stricter criminal policies. Therefore, the importance of a critical analysis of the role of the media and its impacts on contemporary society is emphasized.