GAMIFICATION IN EDUCATION: ATTRACTING THE ATTENTION OF THE DIGITAL GENERATION

Abstract

This study analyzed how the digital generation has impacted the educational journey and teachers’ pedagogical practices. The central problem was to understand the necessary changes in the school environment in response to the characteristics of digital natives. The main objective was to investigate the possibilities and impacts of this generation’s presence in the educational context, emphasizing challenges and opportunities for educators. The research was conducted through a bibliographic review, drawing on theoretical works and empirical studies on neuroscience, educational technologies, and pedagogical methodologies. The study highlighted the peculiarities of the digital generation, focusing on their relationship with technologies and the need for interactive pedagogical practices. It examined the contributions of educational technologies to personalized teaching and the challenges teachers face, including gaps in teacher training and inequalities in access to technological resources. The integration of neuroscience with education and methodologies that promote meaningful learning was also explored. The conclusions emphasized that the digital generation has introduced new demands to the school environment, requiring structural and methodological changes. While educational technologies present promising opportunities, challenges related to teacher training and digital inclusion remain significant limitations. Further studies were recommended to deepen these findings and explore the impact of technologies in diverse educational contexts.