THE REFLECTIONS OF MEDIA OLIGOPOLY ON THE BRAZILIAN ELECTIONS

Abstract

The theme of the work has as its central issue the study of oligopolies in the media and interference in the political field, in relation to the formation of public opinion during the electoral period. This study was guided by the general objective of demonstrating the possible interference of the media oligopoly in the political arena surrounding the Brazilian elections, especially considering the effects of this on the formation of public opinion and control of access to information. The methodology used was through the deductive method, being bibliographic, with qualitative analyses, considering that doctrinal and jurisprudential understandings regarding freedom of print, freedom of expression and access to information were observed. Among the results achieved, it has been demonstrated that public opinion is formed through mental and emotional influence carried out through transmissions passed on by the media. It was concluded that the control exercised by the oligopoly of the media, with the concentration of Brazilian broadcasting companies in the hands of private companies, the exercise of popular citizenship is harmed.