THE ADEQUACY AND ENFORCEMENT OF LGPD 13.709/18 AGAINST COMPANIES AND THEIR PROTECTION OF PERSONAL DATA

Abstract

The protection of personal data was a very recurrent topic in several current discussions, as it involved public and private issues, both in personal relationships and in market relationships as well as in the case of customers and companies, which thus covered various areas of law. The objective of this work was to analyze the efficiency of the new data protection law called LGPD, aiming at its operation in the scope of companies. With that, solutions were sought to reduce crimes involving data leakage, the present work was done, from bibliographic and documentary research, through reports, articles and news made on the subject, the work dealt with in the first topic about the technological society and its relationship with the protection of personal data, in the second topic, it demonstrated the negative consequences of technological advances for the protection of personal data. Finally, the third topic presented solutions to the problems discussed above.