P. M. Saraiva, A. da S. F. de Oliveira, T. S. Pereira, E. M. G. da Silva, M. A. da S. Santos, and M. de S. Silva, “DIGITAL MARKETING AND BUYING BEHAVIOR: THE CONVERGENCE BETWEEN TECHNOLOGY, CONSUMPTION, AND BUSINESS STRATEGY”, REASE, vol. 11, no. 10, pp. 5812–5816, Oct. 2025, doi: 10.51891/rease.v11i10.21855.